A curated collection of strategic content, design, and brand storytelling projects.

Explore my work across sales enablement, email marketing, case studies, and visual brand assets—each created with intention and style. Click any project to view details, process, and results.

portfolio

A professional brochure or webpage for 'Objective Partners,' a consulting company. It features the company logo, a photo of a person in an office, and sections describing their services, expertise, and brand icons.

Sales Enablement Toolkit – Tech Recruiting

  • B2B Recruiting Brand | High-Growth Tech Sector

  • Support client-facing teams with branded, easy-to-use sales materials.

  • Created a branded sales toolkit including pitch decks, one-pagers, and onboarding materials—designed to support client outreach, streamline messaging, and onboard new hires with consistency.

  • The materials were adopted across the team, helping improve sales confidence and unify messaging across outreach efforts.

Flyer for T4YOUTH registration event, with bold red background, white and blue text, and various instructions and details about team categories, entry fees, and event date on November 12th at AceBounce Chicago.

T4Youth Charity Event – Canva Design Campaign

  • Nonprofit Fundraiser | Annual Tech Charity Tournament

  • Create a cohesive visual identity to promote event attendance, secure sponsors, and unify branding across platforms.

  • Designed a full visual campaign in Canva, including flyers, sponsor decks, and social media graphics—ensuring a consistent look across digital, print, and internal channels.

  • Assets helped elevate the event’s digital presence, contributed to record attendance, and improved sponsor engagement.

Page with a title 'Supporting Agile Transformation at Leading Paint & Coatings Retailer'. It includes sections titled Objectives, Solutions, and Key Outcomes, and a right sidebar titled 'At a Glance'. The background features a teal wall with brushes, paint cans, and a bucket.

Case Study Library – Cross-Industry Talent Solutions

  • Sales teams across multiple recruiting brands

  • Equip teams with branded case studies to support credibility in sales conversations and prospect outreach.

  • Developed a structured case study library spanning industries including fintech, cybersecurity, healthcare, and ERP—written and formatted for sales-friendly use and consistent brand voice.

  • Case studies are now actively used in sales decks, client calls, and proposal follow-ups across the business.

Screenshot of a website homepage for Objective Partners, featuring a header with logo and navigation menu, a prominent banner with the text "Discover the Power of Specialized Talent," a search bar, a section highlighting expertise and mission, and statistics showing clients, active jobs, and placements.

Website Copy & Design – Family of Brands Rebrand

  • Multi-brand staffing organization

  • Develop distinct yet aligned messaging and visuals for a rebrand across six business units—each tied to a unified parent brand.

  • Wrote full website copy and supported visual content strategy across six business units—ensuring aligned tone, consistent structure, and scalable Canva-based design tied to the parent brand.

  • Each brand now has a distinct yet cohesive digital presence that communicates its offerings clearly while reinforcing the parent brand’s identity.